Os impactos da lei geral de proteção de dados sob a ótica empresarial

Abstract

There has been much discussion about the protection and privacy of personal data that has been collected and processed by companies, especially with advances in technology. In order to better protect the holders of these data, laws have been applied in all countries. In this context, the following general objective is to investigate how the General Data Protection Law will impact business, commercial and consumer relations, with the following specific objectives: To verify how the General Data Protection Law will work in practice; To verify how the General Data Protection Law can be effective in protecting data; To indicate what are the biggest challenges for faithful implementation of the General Data Protection Law. To achieve these proposals, the methodology was based on a bibliographic and documentary review in which books, magazines, and scientific articles were consulted, based on the knowledge of some authors, including Nakata (2019), Peck (2021), Limberger (2016); Santos (2012), among others who address the topic under study. At the end of the study, the main considerations on the topic explained were presented.