Memorificar: um acervo digital de registros dos designs vernaculares do instituto de cultura e arte

Abstract

This study presents the development of Memorificar, a collaborative digital archive focused on documenting, preserving, and disseminating vernacular design manifestations found on the walls of the Institute of Culture and Art at the Federal University of Ceará. Considering vernacular design as a legitimate visual language shaped by everyday and popular contexts, the project seeks to confront the symbolic and material erasure that affects these expressions within academic and urban environments. The research brings together discussions on vernacular design, collective memory, digital museology, and archival practices. Methodologically, the study involves the creation of a digital platform developed in WordPress, using specific plugins for collection management, accessibility, and collaborative participation, enabling the submission of works, metadata organization, and authorship attribution. As a result, the archive contributed to preserving the graphic memory of the space, expanding access to these productions and encouraging collective participation in the construction, recognition, and continuity of this visual heritage. Keywords: Vernacular Design; Digital Archive; Collective Memory; Graphic Memory.