A ação de blogagem: uma constelação de gêneros na web

Abstract

The aim of our study was to characterize the action of blogging (Miller and Shepherd, 2007) as a constellation of genres (Araújo, 2006), using as criteria the central concept of specific communicative purpose (Swales, 1990, 2004, ASKHAVE AND WALES, 2001 and BHATIA, 1993, 1997, 2001, 2004). For this we draw a theoretical-methodological route that sought first to describe the profile of discursive communities such as bloggers, academics and journalistics which make use of blogs as part of its set of genre. Then we identified the different genres of the constellation of blogs based on the apprehension of their specific communicative purposes. Finally, we analyze how the specific purposes influence on the constitution of gender constellation of blogs. Our basic hypothesis was that if, having as criteria for achieving gender definition of purpose (s) communicative (s) specific (s) taken (s) from using that discourse communities are of a certain gender, therefore, we believe it is possible that the characterization of the different discursive communities that make use of blogs to reach diverse genres appointed as general blog, but because they have specific communicative purposes constitute a constellation formation of distinct genera, however, traversed by common elements what unites them and enables recognition of all by the same common name of blog. In developing our research we have adopted the method of approach, ethnomethodology (Garfinkel, 1967, CICOUREL, 1977, COULON, 1995), already used by Miller (2007), and whereby we seek deduce significant statements of the subjects in their contexts spontaneous interaction, by copying screens of blogs, which would enable us to achieve the objectives of this research. This method of approach was adequate to the apprehension of communicative purposes as well as the understanding of the functioning of discursive communities that use blogs. To analyze the influence of communicative purpose in each gender constellation, we use a quantitative analysis in checking the occurrence of similar characteristics between the samples analyzed. The results demonstrate that the discursive communities analyzed using blogs with their own communicative purposes and those purposes influence in fact the constitution (compositional plan, themes and style) of each of the three identified distinct genres of blogs: personal blogs, journalistic and academic. In our view it is sufficient to characterize them as distinct genera, but united by a similar compositional structure, characterizing the constellation of blogs.