Educação financeira na educação de jovens e adultos: análise da precificação estratégica nos modelos de mercado competitivo através do jogo de Bertrand

Abstract

This paper presents a proposed teaching sequence for Financial Education in Youth and Adult Education (EJA), based on the Bertrand Model and structured around an economic simulation game. The objective is to promote meaningful learning of concepts such as strategic pricing, profit, competition, and decision-making, connecting financial mathematics to the daily lives of students, especially those working in microentrepreneurship or informal trade. The research, qualitative in nature and with a theoretical-propositional approach, is based on the principles of Critical Mathematics Education and the official documents of the BNCC (National Council for the Development of Young Adults) and the EJA Curricular Guidelines. The results indicate that the use of games and active methodologies promotes social and financial inclusion, increasing students' autonomy and critical participation in real economic practices.