Tecnologia audiovisual sobre testagem rápida anti-HIV para jovens negros

Abstract

Epidemiological indices indicate that young and black people are more vulnerable to HIV, as some factors are more prevalent in this group. In this sense, the objective was to build and validate audiovisual technology, such as an educational video, on rapid HIV testing for young black people. This is a methodological study (construction and validation) of an audiovisual technology, of the educational video type. The methodological path involved the following stages: pre-production, production and post-production, as recommended by Kinden and Musburger (2005). In pre-production, the development of the scope review, the Storyline, the script and validation of the script by health judges and target audience took place. In the production stage, the video was created and validated by health and social communication experts. In post-production, the video was shared on the YouTube, WhatasApp and Instagram platforms. Regarding the script validation stage, 13 health judges and ten young black people (target audience) participated. To validate the appearance and technical characteristics of the video, 12 health judges and seven social communication judges participated. The total CVI of the script evaluation instrument was 0.85, however, the p value was equal to p=0.02 (95%CI: 0.80- 0.80). Thus, the script underwent changes following suggestions from the judges, thus allowing it to be improved. Regarding the analysis by target audience, the total CVI of the responses was 0.96 (p=0.48; 95% CI: 0.61-0.99), demonstrating agreement regarding the suitability of the video script. In the validation of health judges regarding the educational video, all individual evaluation items had CVI > 0.80 and CI > 80%, whose binomial test demonstrated agreement of all items of the video evaluation instrument, being all p values greater than 0.05. Regarding validation by communication judges, all domains (content, audiovisual and characters) presented CVI > 0.80 and in the binomial test p > 0.05. The total CVI of the video was 0.90 (p value=0.38; 95% CI: 0.46-0.90), confirming the suitability and validity. The video produced lasted three minutes and 22 seconds, with visual design including young black people, subtitles and translation into Brazilian Sign Language (LIBRAS) to increase accessibility for deaf people. In this way, it is reinforced that the audiovisual technology developed and validated, by the target audience, health and social communication specialists, will contribute to expanding health education actions, will contribute to reducing the impact of racism in the country by including it in its design, also this population to announce and motivate rapid testing for HIV, in addition to other STIs and HV involving the young and black population, and can be accessed on online digital platforms with wide dissemination access.