Cultura organizacional e rotatividade na área comercial de uma empresa prestadora de serviços

Abstract

Turnover in the organizational environment can happen for several reasons, being a consequence of the managers' decision or of the sector responsible for the dismissal. But also, in some cases voluntarily by the employee. The present study sought to analyze the turnover intention of employees in the commercial area of a service provider company and its relationship with the perceived organizational culture. The research is classified as mixed, descriptive and its data collection was carried out through the application of a questionnaire with objective questions, on a Likert scale and subjective questions in which each respondent could develop their justifications and provide information in a more detailed and in-depth manner. The study had 15 respondents from the company's commercial area and through the survey of available bibliographic information on the subject and data collection it was found that most of the turnover intention is linked to other motivations. Not related to the organizational culture, which is perceived in a positive way. The opportunity then arises to conduct activities and research aimed at better understanding the career goals of employees and the creation of strategies and actions that contribute to the retention of top talent.