Björk e seu coração partido: uma analise das relações entre figurino e design gráfico a partir do encarte do álbum vulnicura

Abstract

This study aimed to investigate the correlations between costume design and graphic design, at the time of creative conception of a musical album, through the three-page analysis of Björk's album “Vulnicura” (2015). The purpose was to identify how these two areas intersect and act as a vehicle for nonverbal expression, calling attention to specific themes. In this case, it was the end of a twelve-year relationship experienced by the singer, in that year. Our hypothesis is that the themes related to the moment of creation each one of the singer’s albums are referenced in the different levels in which the textures, colors, compositions and shapes present themselves throughout their booklets, seeking a balance between obviousness and subjectivity to instigate the interpretation of those who consume these images. To this end, the research, which is qualitative in nature, carried out a bibliographic survey of scientific production in the areas of costume (LEITE; GUERRA, 2002. ROMANATO, 2013. MUNIZ, 2004.) and graphic design (VILLAS BOAS, 2007; FAGGIANI, 2006 ; DONDIS, 2007; ARNHEIM, 2002), as well as color studies (HELLER, 2013), typography (GRUSZYNSKI, 2007) and document analysis. As a methodology, the Gervereau Analysis Grid was adopted, which divides the image analysis in three steps and systematizes the understanding of what is analyzed. In the end, we understand that symbols and aesthetics commonly used in the work of Björk and his former partner, artist Matthew Barney, are the starting point for the aesthetics explored in the images analyzed, as well as the use of graphic design techniques for composition of images and specific typographies that relate to the overall cohesion between the themes in the lyrics and what is observed in Vulnicura’s booklet.