Design e fotografia: análise de um ensaio fotográfico a partir das artes de Eugène Grasset e Alphons Mucha

Abstract

Photography is a visual art, but even if it’s not a painting, it can still receive inspiration from the techniques of the artists from the past. The monograph presents studies and reflections about the Art Nouveau movement and image composition applied to design, photography and image interpretation. With these studies, an analysis of five prints from the artists Eugène Grasset and Alphons Mucha (both artists from the artistic movement Art Nouveau), to form a strong base for the elaboration of a photographic essay directly based on these five prints. Four topics were chosen to analyze the five prints: Framing, points, lines and color. The essay was shot during the late afternoon on Campus of Pici of Federal University of Ceará, a place that flourishes on the beginning fourth trimester of the year. The model is a woman with Latin and native Brazilian characteristics, chosen with the intent to better translate the original European style to a style with Latin aspects, asserting individuality to the photo essay and avoiding any form of copy. The essay is the main base material to an analysis made to answer the main inquiry of the present study. Five topics were as the foundation of an analysis of the photographic essay: Framing, points, lines, light and color. The analysis was successful and the essay was considered as a valid adaptation of the Art Nouveau style. As a future matter of study there is the unanswered question: Is the photo essay able to, even in a subtle way, criticize the predominant beauty standard, the european?