Descobrindo o mundo pelas lentes da casa azul: a educomunicação na forma de fotógrafos e produtores audiovisuais da fundação casa grande

Abstract

The main objective of this work is to understand the role of the concept of educommunication in the training of photographers and audiovisual producers at Fundação Casa Grande - Memorial do Homem Kariri. Furthermore, investigate Casa Grande as a place of educommunicative practices, where artistic expressions are present. In this sense, they were evaluated as trip classes to the Foundation that took place in 2018 and 2019, as practical experiences of partnership between UFC and Casa Grande, identified with photographers and audiovisual producers, analysis of social networks, information provided through Whatsapp and curation of materials and content. The theoretical references of this discussion are the pioneers of educommunication: Paulo Freire, one of the first to understand the relationship between education and communication; Mário Kaplún, who integrated the concept from the critical use of the media; Ismar Soares, essential in the systematization of educommunication as a concept; Jesús Martín-Barbero, another important reference in the discussion between education and communication; and the institutions and institutions that were also contributors to this process. Another element that was present in the research was the discussion references between childhood, youth and the media to understand the formative process of early childhood education at Fundação Casa Grande. After analyses, analyses, experiences and conversations, it is concluded that, although I do not use the concept of educommunication to describe the formative process of Casa Grande, this formation is composed of educommunicative practices. Experience through practice, “learning by doing”, teaching through dialogue and exchange are factors that characterize these practices and make the entire process a practical example of educommunication in an NGO in the middle of the Ceará backlands.