Aplicação da metodologia design centrado no usuário para o redesign do aplicativo Naveg

Abstract

Naveg, a mobile application designed for the vegetarian and vegan audience, was developed in 2018 by the Sigma Team.The application, however, had some flaws during development, as the first steps were not fully completed and the target audience was not the focus of the process. With the first steps not being fully completed and not having the target audience as the focus of the process shows that the development of the app had some flaws. In this context, this report describes the development of a redesign proposal for the Naveg application, which covers research, concept and interface. The process uses User-Centered Design as methodology. Thus, the iterative process of the method is presented, which consists of understanding the context of use, through data collection and analysis, specifying requirements, based on the results of the analysis, developing a solution in medium and high quality prototypes and evaluating the developed proposal. At the end of the entire process, the completed project is presented.