Pixel co-working: espaço de trabalho compartilhado

Abstract

The contemporary world is going through changes and transformations linked to new technologies, entrepreneurship and innovation. This paper aims to present a new work trend called coworking, introducing the idea that users who work together in a shared space can choose specific office services according to their demands. It emphasizes the importance of the topic at present, comparing the space with other corporate environments, relating its value to the promotion of entrepreneurship and the importance of architectural design for the project success. An overview is drawn in order to prove that there is demand for space, indicating the target audience and simulating the operation of collaboration space, showing advantages and disadvantages, besides the required investment and strategic locations for implementation. The project presents low investment cost for coworkers since fixed costs are prorated, allowing the entry of young people who could not afford to build and keep their own business into the labor market. The proposal is to promote interaction between these people, who work in different areas, to materialize an environment that encourages new businesses, new ideas, besides entrepreneurship and creativity.