Universidade corporativa versus competências profissionais: o caso da Transpetro

Abstract

This research has as main objective to analyze how the Corporate University contributes to the formation of professional competencies of employees TRANSPETRO and specifically to identify actions that Corporate University performs for the development of professional competencies of employees TRANSPETRO, and check how the Corporate University is related to the development of professional skills of employees TRANSPETRO and collect the perceptions of employees TRANSPETRO about the effectiveness of the actions from the Corporate University to develop their professional competencies in order to get an efficient performance of their duties. The relevance of this topic is due to the use of reputation management competence based models of Corporate Education at the thought of aligned organizations strategic management systems; the topic is current and contextualized with modern management practices. The study started from the assumption that the Corporate University contributes to the development of professional competencies of employees TRANSPETRO, and the Corporate University provides competitive advantage to the organization's business and that employees perceive the Corporate University as an effective tool in developing their professional skills for daily exercise of their activities. Was applied as the theoretical basis for Meister (1999), Eboli (2004), Dutra (2004) and Fleury & Fleury (2004) and other authors. The research methodology used the descriptive analysis with qualitative approach, the structure of applied research was the single case study, and data collection was done through desk research and a structured questionnaire. Results indicate that PETROBRAS University operates effectively in the formation of professional or functional competencies of employees TRANSPETRO, fully confirming the assumptions established. In future research, we may indicate the need for more comprehensive research including the perception of customers as well as further analysis of the mapping of professional competence and its development into shares of Corporate Education which include not only corporate university process.