Metodologia para monitoramento e controle do planejamento estratégico de um curso de graduação

Abstract

In higher education institutions (HEIs), the pursuit of academic quality improvement and management efficiency requires mechanisms that ensure the systematic monitoring of planned actions. In this context, the monitoring and management of strategic planning become essential to guarantee the effectiveness of decisions and the promotion of continuous improvement. Accordingly, the general objective of this study is to propose a methodology for monitoring and controlling the strategic planning of an undergraduate program, aiming to enhance the effectiveness of the implementation of planned actions. For the development of the research, the action plan prepared in 2019 and currently in force was analyzed in order to identify the execution status of the initiatives and their main gaps, and it was found that less than 60% of the planned actions had been effectively executed. As part of the proposed method, events were held with the academic community to analyze the program’s issues and define joint measures. The resulting methodology structures the updating of the action plan through the action detailing tool (5W1H), modeled within a Management Information System (MIS), promoting clarity of responsibilities, traceability, and systematic monitoring. As a result, an iterative methodology grounded in continuous improvement was obtained, integrating action monitoring with a structured process of periodic reassessment of objectives, environment, and strategies. The methodological approach is replicable and contributes to the strengthening of academic management.