Análise de práticas de Compliance em uma empresa do setor da saúde em Fortaleza

Abstract

The increasing complexity of the business environment, coupled with specific regulatory demands in the healthcare sector, underscores the importance of compliance practices as an alternative for risk management and business sustainability. This study delves into compliance, exploring it’s history, characteristics, national and international regulations, tools, processes, and implementation challenges. It also contextualizes the national and regional healthcare sector to provide a background for the examined company. The primary research objective focuses on understanding how compliance practices are developed within a healthcare company. Specific goals include 1) identifying compliance practices, 2) describing the implementation process and 3) investigating challenges in implementing compliance practices within a healthcare company. The qualitative approach and case study method were employed for this research. Interviews with five employees of the studied company were conducted, and the author's observations were considered to justify the analysis, understanding their processes, and identifying compliance practices. The analysis revealed that the company engages in some compliance practices. However, the overall evaluation, based on interviews, theoretical references, and the author's personal knowledge of the business, indicates insufficiency given its size and the specific demands of the healthcare sector. Only a few compliance practices mentioned in the theoretical framework, such as the embryonic requirement for policy and regulation development, auditing in a single department, the existence of a whistleblowing channel, and an outdated compliance committee, were identified within the company. The identification of gaps, particularly the absence of compliance actions, provided insights for proposing improvements to strengthen the compliance culture and mitigate potential risks.