Por uma comunicação acessível: uma pesquisa-ação com estudantes do curso de jornalismo da UFC

Abstract

This graduation work has as its theme the interface between accessibility and journalistic laboratory production in a training context and aims to contribute, through action research (THIOLLENT, 2007), with an analysis along the development process of the interface between accessibility and laboratory production with the creation of an online multimedia large reportage accessible to the Disabled public, developed by students of the Journalism Laboratory I course, of the Journalism program at the Federal University of Ceará (UFC). Throughout the course, held in the semester of 2023.1, the researcher (graduate student of Journalism at UFC) interacted with the program content, with the two teachers and with the 28 students enrolled through the following methodological procedures: a) application of an exploratory questionnaire with students (quantitative and qualitative diagnostic stage); b) seminars to discuss communication and accessibility and discipline planning (SASSAKI, 2009; WERNECK, 2020, 2022; BONITO, 2016; THIOLLENT, 2007); c) special agenda meeting; d) shifts to discuss the creation of accessible content; e) implementation guidance; f) and interview with students and teachers (final evaluation stage). As a final product, the students made products for the multimedia large reportage “Envelhe.Ser”, reflecting on issues related to the elderly, which used the following tools as a way of making the product accessible to people with sensory disabilities (visual and hearing): a) wix accessibility tools; b) audio description; c) subtitling; d) audio transcription; e) and Libras window with 3D avatar. As a result of the research, we highlight the creation of six analyzed productions that include the following formats: Web Text; Static Image; Audio-visual; Sound (Podcast); and Interactive Materials. Furthermore, it is worth highlighting the awareness and sensitization on the part of participants regarding the Persons with disabilities (PwD) cause and the importance of the communicator's role in promoting communicative accessibility. In conclusion, the action research process and the accessible communication products resulting from this experience showed the strength of reconciling the laboratory practice of journalism with communicative accessibility, which only enriches the productions and contributes to civic and inclusive communication.