Estudando os efeitos da ambiguidade no discurso jornalístico manchete

Abstract

This work, that belongs to a graduation work, aims to reflect about possible directions in news headlines when they presenting ambiguity and, from these reflections, to analyze the occurrences of this phenomenon and how this duplicity of meaning interferes with the understanding of a headline. We try to show that a headline with double meaning can draw attention to the reader. The corpus was composed by printed newspapers from Ituverava city (Brazil) and online newspapers available on internet. We analyze the kinds of ambiguity that were found in the newspapers. We verified that the ambiguity found on headlines can establish different understanding that, in general, confuses the reader in relation to themeaning to be assigned and, that ambiguity is also used in headlines as a strategy to call reader's attention.