Atividades do projeto "A Química dos Cosméticos" da 4WBiotech no Programa Futuras Cientistas: ambiente de aprendizagem de química e empreendedorismo no contexto do ensino médio

Abstract

The project “The Chemistry of Cosmetics” (PQC) developed by the startup 4WBiotech is part of the 2023 Scientific Immersion Module for participants of the Future Scientists Program (PFC). PQC is an educational initiative focused on teaching the chemistry of cosmetics to young women, emphasizing sustainable entrepreneurship. The project involved both practical and theoretical interdisciplinary activities to promote Entrepreneurial Education in cosmetic chemistry. This research aims to detail the effects of these activities on the chemistry learning of three participants selected by the PFC for the Scientific Immersion in PQC. Therefore, it is characterized as an exploratory qualitative research, being considered a case study. The theoretical classes took place remotely, while all the in-person activities occurred at 4WBiotech. The participants conducted group procedures for obtaining moisturizer and exfoliant, as well as technical procedures for quality control of cosmetics in the 4WBiotech laboratory. As entrepreneurial activities, the participants carried out market research and exhibited the products at the State University of Ceará (UECE), on the Itaperi campus in Fortaleza, CE. A semi-structured interview script was developed and applied as a data collection instrument. Qualitative analysis techniques such as content analysis and comparative analysis were used. The sequence of activities used in PQC matched the characteristics of a methodology to promote Entrepreneurial Education. The participants’ perspectives on the activities carried out in PQC were consistent, showing points of consensus. The theoretical classes proved important in providing self-confidence in the learning process. The practical classes contributed to significant learning as technical skills were acquired. Despite the variation in previous exposure to entrepreneurship, the activities were well appreciated. The effects of participating in PQC regarding sustainable entrepreneurship are linked to 4WBiotech through: (a) the promotion of technical skills for the development of sustainable cosmetics; (b) the encouragement of responsible entrepreneurial actions; (c) and representativeness as a shared experience. It was concluded that chemistry learning occurred significantly, with the theoretical and practical experiences being associated with everyday life by the participants. Thus, the potential of entrepreneurship to contribute to education in the field of chemistry is evident.