Sustentabilidade corporativa: uma análise de maturidade das iniciativas de uma empresa brasileira de capital aberto no varejo farmacêutico

Abstract

This study aims to analyze the maturity level of corporate sustainability initiatives adopted by a publicly traded company in the pharmaceutical sector. The research is based on the model proposed by Baumgartner and Ebner (2010), which allows for the examination of the organization's practices according to the economic, ecological, and social dimensions. Interviews were conducted with employees, and secondary data were collected from documents published by the organization. The results indicate a mature perception of corporate sustainability within the company. Its actions reflect a strong commitment and effort to reach the highest level of maturity. Currently, the company exhibits a sophisticated/exceptional classification in the social dimension. Regarding the economic and ecological dimensions, the company is classified at a satisfactory level, mainly due to the lack of corporate sustainability integration in all processes. Additionally, fragile policies and operations that still rely on non-renewable materials were identified. The applied model provided a broad perspective, facilitating specific analyses in each desired area, as the aspects were classified separately.