Explorando o MyHeritage: uma análise utilizando os métodos MALTU, MIS e MAC

Abstract

This study analyzes the communicability of the MyHeritage application in the context of digital immortality from a Human–Computer Interaction (HCI) perspective. The research aims to identify and understand communicability issues related to the application’s main functionalities, such as the restoration and colorization of old photographs, image animation using artificial intelligence, and the construction of family trees. To this end, the methodological approach is based on the application of the Semiotic Inspection Method (SIM), the Communicability Evaluation Method (CEM), and MALTU, enabling the analysis of both the message conveyed by the interface and the communicative breakdowns observed during use, as well as problems reported by users. The results reveal ambiguities, unmet expectations, and failures in making the system’s intentions explicit, indicating that these issues affect users’ understanding of how the technologies function and their overall experience in posthumous interactions. Thus, the study contributes to discussions on communicability in digital immortality systems, highlighting the importance of clearer, more sensitive, and context-aware interface design.