Identidade visual para a Vila Manoel Sátiro: eternizando as memórias e a riqueza cultural de um bairro por meio de design

Abstract

This work aims to create a visual identity for Vila Manoel Sátiro, a neighborhood in Fortaleza, by recovering its memories, culture, and history through design. The methodology integrates historical, cultural, and social research with the development of a visual language that reflects the neighborhood's essential characteristics. The project highlights the interconnection between cultural, historical, and social aspects, emphasizing the importance of creating a visual identity that represents not only the aesthetic but also the experiences and daily life of the residents. The goal is to strengthen the sense of belonging and promote the appreciation of the Vila Manoel Sátiro community.