Ressignificando personagens do folclore brasileiro no universo visual de pokémon

Abstract

Brazil is rich in diversity of folklore beings that vary their history and appearance throughout its regions, allowing a cluster of references about each character. Japanese and media franchise Pokémon is adept at several characters that rescue references in mythological beings from various cultures. This work aims to report the rescue of two characters from Brazilian folklore, Cuca and Papa Figo, to visually and conceptually resignify the visual universe of Pokémon through a methodology similar to the process by Da Silva Filho et al. (2016), which is divided into six steps, namely: (1) Problem Identification and Analysis, (2) Conceptual Research, (3) Definition of psychological aspects and function, (4) Visual references, (5) Outline of character and (6) Finishing. The appreciation for authenticity, in the proposed universe, was a decisive factor for the experience of a creative process rich in references and variations of ideas. At the end of the process, two characters that have a base and an aesthetic consistent with the proposed universe, and simultaneously, original concepts and designs in the Pokémon world.