Uma abordagem para seleção de perfis com o intuito de recomendar marketing digital no Instagram

Abstract

Social networks have become a communication means where people practically interact with the world. Among the many social networks, Instagram stands out for having a large amount of active users and for becoming a leading social media platform for brand engagement. Thus, several companies and people are using Instagram as outreach platform. This article aims to develop a computational solution to select profiles and thus enable the recommendation digital marketing on Instagram, aiming to provide an open solution that can meet the needs of users who are interested in the digital marketing recommendation.