Turismo e o desenvolvimento local da cidade de Paracuru na percepção dos principais atores

Abstract

The aim of this study is to analyze the impact of tourism on local development of the city of Paracuru. This is an descriptive and quantitative research with the application of a questionnaire with tourists, local residents, business and a government representative. In the view of tourists, there is concern regarding the cleanliness of the city and environmental preservation. In the perception of local residents, tourism contributes to the development of the city, but there is a concentration of foreigners instead of locals. In the view of establishments, tourism depends on the government's actions to promote the marketing of local products. For the government official, the secretary of tourism of the city, to attract more tourists should involve four axes following: planning, infrastructure, training and marketing. Also in agreement with the establishments point of view, residents of Paracuru are not qualified to work with tourism.