Produção de moda – LACCO Coleção aMAR

Abstract

The project presents the LACCO, accessories brand, which sought in the midst of the financial crisis if differentiate in the fashion market through photographic production, creating new images for its social networks and dissemination of its new collection, aMAR. This brings in its essence the boldness and irreverence of a masculine accessory, in order to promote greater interaction with customers. In this document, the entire process of planning and fashion production performance, as well as the team and resources that were used, showing how the theoretical procedure was developed in practice.