Marilyn Monroe: Contribuições para o padrão de beleza e para a vestimenta da mulher norte-americana da década de 1950

Abstract

The research developed addresses the changes that occurred in the 1950s North American society regarding the aesthetic issues related to women's beauty and clothing. To these changes are ascribed contributions of the actress Marilyn Monroe through her image and her costumes. Starting from the issue of how the changes in the beauty standards and dressing of the American women were influenced by Marilyn Monroe, the goal of this research is to investigate how this process happened. Through the study of Marilyn's image in magazines and films and the analysis of the representation of her clothing, the methodology used is categorized as documentary and bibliographical with a qualitative scope. In addition to demonstrate associations between the life of Marilyn Monroe and the cinema, this research brings references of the 1950s aesthetics in the questions: hair, makeup and fashion. Through these analyzes, it is determined the influence that the actress exerted on women of her time and that resulted in a new way of dressing and that served as foundation for new transformations in later decades.