O discurso feminista no blog Escreva Lola Escreva: a construção das relações interdiscursivas e do ethos

Abstract

The present research studies the discourse produced by Lola Aronovich, owner of the biggest feminist blog in Brazil, “Escreva Lola Escreva”, for six years. More than a study of the linguistic structures, the Discourse Analysis comes up with relations between subjects, history, ideologies and the unconscious in language study. The analysis takes into account the situational context on the signification and not only what is explicitly shown in the text. Within the proposal of understanding the feminist discourse, the research shows how a blog created as a virtual diary became a space for discussion and organization of people, especially women, in a fight for a cause and also a place to share experiences. The research shows the means used by Lola to strengthen or modify her discourse along the existence of the blog by the cross of discourses, texts and voices, highlighting the irony. It is also proposed the understanding of the construction of the authoress' ethos.