Uma análise sobre o processo de comunicação interna como elemento estratégico para fortalecer as relações dentro de uma biblioteca universitária

Abstract

Communication is fundamental for the functioning of a society in several aspects, and it would not be different in organizations. In this way, over time, there was a need for organizations to have effective communication so that employees could thus obtain good results. With that, Internal Communication played a fundamental role for the efficiency and effectiveness in the transmission of information, mainly with the informational explosion. Based on this principle, the objective of the work was to deepen studies on organizational communication; discuss relevant issues that permeate the debate on internal communication and verify the use of internal communication as a strategic element to strengthen relationships in the University Libraries of the Federal University of Ceará (UFC). In the methodology, a case study was used for qualitative and exploratory research. In addition, a questionnaire was applied to librarians who work at the Central Library of Campus do Pici (BCCP) to analyze Organizational and Internal Communication. As a result, it was found that for the effective functioning of Internal Communication as a strategic element, it is necessary for professionals to have access to communication channels that allow the dissemination of messages, in order to facilitate this communication. Thus, with the results obtained, the objective of the research was achieved, since it is concluded that Internal Communication is used in the library, but there are still elements to be improved.