Crescença: linha de produtos em palha de carnaúba desenvolvida colaborativamente com a comunidade de Cabreiro-CE

Abstract

This work presents a research focused on Ceará handicrafts, specifically, handicraft with carnauba straw, as well as the properties of carnauba. We showed examples of work relationships already established between designers and artisans in Brazil and the methodology of Human Centered Design (HCD) in order to develop a collaborative work with the community of Cabreiro-CE that results product line for houses. The subject of this study arises from a personal, cultural, economic and academic choice. The research was done through bibliographic studies, mostly books, articles, theses, visits to the Cabreiro community, interviews and conversations with local artisans. Finally, the work results in a development of Artesanato com palha de carnaúba

a line of products for residences that shows the braiding of carnauba straw to add the list of the products already produced by artisans in Cabreiro. This development study takes into account all the information provided by the artisans, in which it went through stages of generating alternatives, technical selection, specification and strategy of dissemination of the brand of the products.