O domínio da língua inglesa como diferencial para a atuação do Secretário Executivo no Ceará

Abstract

This study aims to investigate whether the knowledge of English becomes such an essential component to give a competitive advantage in the profession of the executive secretary, to analyze the contribution of fluency in the English language for the activities and performance of professionals of executive secretariat, and, in addition, to check the employability and remuneration of executive secretaries with fluency and no fluency in English in the state of Ceará. To identify the need of English for executive secretaries and the necessity of the market in Ceará for this professional, a bibliographical survey has been conducted and a questionnaire sent to twenty six bilíngual and non-bilíngual executive secretaries active in the labor market of Ceará. What was realized from the responses of the participants was that although the market of Ceará is still expanding, the knowledge of English has become quite a differential appreciated by companies located in Ceará, especially the large ones, and also that there are higher recognition and remuneration for professionals who qualified in English to serve this market.