http://repositorio.ufc.br/handle/riufc/84491 2026-06-11T19:43:44Z http://repositorio.ufc.br/handle/riufc/86650 Título: Entre opacidades e transparências: estratégias retóricas da infografia estatística no instagram Autor(es): Lopes, Leonardo Santos Bezerra Abstract: This research aims to investigate the rhetorical strategies employed by statistical infographic pages on Instagram. The problem guiding the study lies in the gap in research devoted to understanding the rhetorical dimensions of infographics on this platform. In addition, infographics are frequently presented as neutral tools, as transparent lenses for data, a perspective defended by authors such as Edward Tufte, who criticizes the use of elements considered decorative in visualizations. However, this study is grounded in the assumption that all communication is rhetorical and shaped by intention, so that the supposed neutrality would itself constitute a rhetorical effect. Based on this understanding, the research operates with two analytical categories: the rhetoric of opacity and the rhetoric of transparency. These categories were developed through a bibliographic review that identifies a historical debate in the field of information visualization, particularly between the minimalist perspective associated with Edward Tufte and the approaches that recognize and value the presence of expressive and narrative layers in infographics, such as those developed by Nigel Holmes. While transparency privileges the reduction of graphic elements and an emphasis on data, opacity involves visual metaphors, textures, images, and graphic layers that add meaning to the visualization. The research adopted a mixed qualitative-quantitative approach developed in three stages. First, a content analysis was applied to two hundred infographics collected from four specialized Instagram pages, fifty per page, based on fourteen opacity coders. Next, eight infographics were submitted to a rhetorical analysis grounded in Foss's method and in the New Rhetoric of Perelman and Olbrechts-Tyteca. Finally, an enhancement of the opacity analysis model was proposed, the reliability of which was tested using Krippendorff's alpha coefficient, in order to constitute a replicable tool. The results indicate that both the infographics closer to transparency and the more opaque ones presented argumentative density, which points to a rhetoric of neutrality in the less opaque ones, aimed at connoting credibility through their aesthetics. Tipo: Dissertação 2026-01-01T00:00:00Z http://repositorio.ufc.br/handle/riufc/86292 Título: Notas sobre o processo de construção e destruição do patrimonio edificado do Crato: uma anlise em longa temporalidade (1764-2000) Autor(es): Araújo, Revena Reis Abstract: This research aims to investigate, from a historical and long- term perspective, aspects of the process of construction, decharacterization, and demolition of the built heritage of the historic center of Crato, between the years 1764 and 2000. The temporal framework is justified by the elevation of the Mission of Miranda to the Royal Village of Crato in 1764 and the implementation of Crato's Master Plan in 2000, which brought relevant discussions about the built heritage to the forefront. The goal is to understand the architectural and urban changes that occurred throughout this extended period, examining how the advent of modernization, especially from the mid-20th century onward, influenced the transformation of the urban space and the disfigurement of the city's historical heritage. The research focuses on the continuities and mutations in the built environment, associating them with the actions of different social agents, such as the State, the Church, economic agents, and the intellectual elite, who played crucial roles in urban dynamics over the centuries. The relevance of this study is justified by three factors: (1) the urgent need to conduct a historical and critical analysis of the architectural and urban objects that make up the urban landscape of Crato, (2) the urgency of addressing the disfigurement of the urban design and architecture of the historic center, identifying the agents involved in this social phenomenon, and (3) the demand to broaden the scope of academic studies on cities located outside major urban centers. The work is structured around several main points that are interconnected, seeking to lay the foundation for understanding the interventions within the proposed temporal scope. The research starts by examining aspects of the construction process of CratoÕs built heritage, both in terms of urban design and architecture, from its foundation as Vila Real in 1764 until the early 20th century; it proceeds with the analysis of the agents shaping the urban configuration, as well as the identification of continuities and ruptures in the space, through retrospective cartographies that already reveal urban transformations. Finally, the destruction of heritage takes center stage in the writing. The analysis, also from a historical perspective, explores various angles of the destructive dynamics. For this, the construction of a theoretical framework is supported by a bibliographical review and the analysis of documentary sources, such as iconography, maps, reports, and periodical archives. The relevance of the study is justified by its contribution to the understanding of Crato's urban development, offering an analysis of the transformations that occurred over more than two centuries of history, from the foundation of a small village to a city with modernizing aspirations, while much of its built heritage was gradually erased by the constant quest for renewal. Tipo: Dissertação 2025-01-01T00:00:00Z http://repositorio.ufc.br/handle/riufc/86236 Título: "O Rio Jaguaribe é uma Artéria Aberta": infraestruturas hídricas e urbanização no Ceará (1921-2002) Autor(es): Silva, João Marcello Torquato Lima da Abstract: In 1928, amid the socioeconomic crisis caused by the drought in Ceará, the writer and politician Demócrito Rocha published the poem “The Jaguaribe River Is an Open Artery,” in which he compares the river to an “artery” of the Ceará “organism,” suggesting that the Orós Dam would be a surgical intervention capable of stemming the “bleeding” of water resources caused by periodic droughts, thereby driving the state’s economic development. Based on this representation, this study aims to analyze, from a historical and critical perspective, the socio-spatial relationships between water infrastructure projects and urbanization in the Jaguaribe River Basin (BHRJ), in Ceará, between 1921 and 2002, using the municipality of Orós as a case study. The theoretical assumptions of this study are based on the production of space as the result of the dialectical interaction between humans and the natural environment through social practices, and on urbanization as the spatial concatenation of the movements of reproduction and distribution of population and productive dynamics within the territory. At the BHRJ’ scale, the research was based on a literature review, the collection of primary and secondary data (on water and road infrastructure, human settlements linked to these projects, state agents, and population and productive dynamics), and spatial analysis using geoprocessing techniques on a GIS platform, enabling the mapping of territorial transformations associated with major water projects. At the municipal scale, a qualitative approach was adopted, analyzing historical documents related to the construction of the Orós Dam and the urbanization of the municipality of the same name, seeking to establish correlations between these processes, as well as period maps, reworked through redrawing as a tool for historical research. The results indicate how technical interventions in the BHRJ – marked by different paradigms of water resource management throughout the 20th century – are related to transformations not only in the natural environment but also in the region’s demographic, economic, and political-institutional dynamics. In the case of Orós, the central role of the dam as a structuring element of the territory stands out, as its construction redefined the relationship between the city, the physical environment, and the State. By combining spatial analysis and urban history, the study contributes to the historiography of urbanization in Ceará, highlighting how water infrastructure acted as instruments of land-use planning and vectors of socio-spatial transformation in the Ceará semi-arid region. Tipo: Dissertação 2026-01-01T00:00:00Z http://repositorio.ufc.br/handle/riufc/85902 Título: Participação do usuário e eficiência em projetos de wayfinding e sinalização Autor(es): Josino, Isabela Mota Saraiva Abstract: For wayfinding and signage systems to be efficient for the individuals who use them, it is essential that users’ contributions are considered throughout the design process, so that the solutions developed are aligned with real-world conditions. Therefore, this study aims to investigate user participation in design processes in order to understand the methodological factors that influence such involvement. The main objective of this research is to structure the decision-making process regarding the methodologies, methods, and techniques to be applied in wayfinding and signage projects, in order to efficiently use the information obtained from users in the development of solutions. To achieve this, the adopted methodology is Design Science Research (DSR), since the study aims to propose an artifact that contributes both practically to designers and theoretically to the advancement of the literature on the subject. The research was conducted according to the phases guided by DSR: problem awareness, suggestion, development, evaluation, and communication. The theoretical contribution lies in structuring the decision-making process regarding methodologies, methods, and techniques to be applied in design projects, based on the investigation of factors that influence the application of participatory techniques. The practical contribution consists of the development of a tool that represents the framework in a visual and functional way, enabling its use by signage designers. To evaluate the tool, it was tested with students from the Information Design Laboratory and professionals in the field, in order to assess its usability and usefulness. Tipo: Dissertação 2025-01-01T00:00:00Z