http://repositorio.ufc.br/handle/riufc/21994 2026-04-08T15:18:56Z 2026-04-08T15:18:56Z Maciel, Antonia Rosane da Silva http://repositorio.ufc.br/handle/riufc/85652 2026-04-01T15:55:55Z 2026-01-01T00:00:00Z

Título: Marketing digital e empreendedorismo em serviços de informação: um estudo de caso com a santa biblioteconomia Autor(es): Maciel, Antonia Rosane da Silva Abstract: This study examines the potential of digital marketing as a strategy for entrepreneurship in information services aimed at professionals in Library and Information Science. In the context of ongoing technological innovation and the increasing dynamics of the digital environment, the need for information professionals to adapt to new market conditions becomes evident, particularly using social media and digital platforms. The research adopts a qualitative case study approach with exploratory and descriptive objectives, focusing on Santa Biblioteconomia, an initiative that offers online courses for library professionals. Data were collected through a structured questionnaire with open-ended questions administered to the founder of the company, seeking to understand the digital marketing strategies employed and their impact on information entrepreneurship. The findings indicate that digital marketing plays a central role in consolidating the initiative, contributing to increased brand visibility, stronger relationships with the target audience, and business sustainability. Tipo: TCC

2026-01-01T00:00:00Z Rodrigues, Vitor Carvalho http://repositorio.ufc.br/handle/riufc/85649 2026-04-01T15:04:26Z 2026-01-01T00:00:00Z

Título: O papel da Biblioteca Universitária no processo de ensino-aprendizagem dos discentes do Curso de Biblioteconomia da UFC Autor(es): Rodrigues, Vitor Carvalho Abstract: This study aimed to analyze the role of the University Library in the teaching–learning process of students enrolled in the Library Science program at the UFC. The methodological approach included a bibliographic study using databases such as Pergamum UFC, BRAPCI, Google Scholar, and scientific journals. In addition, this research is characterized as descriptive and exploratory and also as a case study, since it established as its target audience the Library Science students themselves, assessing their use of the resources and services available and their perceptions of the University Library’s contribution to their academic training. Data collection was conducted through an electronic form, which was sent to students via Google Forms. The results indicate that, although the University Library plays its role in supporting the teaching–learning process, it still has shortcomings that require improvement, particularly with regard to building a broader and more diverse collection and offering training and courses that foster personal and professional development. Furthermore, it is essential to develop strategies to strengthen the interaction between the University Library and students, enabling the creation of theoretical and practical experiences that contribute to their education. It is concluded that the University Library should pursue improvements to enhance its resources and services and to promote the teaching–learning process so that its presence becomes more noticeable and it can better engage Library Science students. Tipo: TCC

2026-01-01T00:00:00Z Mendonça, Victória Isabelle Lopes de http://repositorio.ufc.br/handle/riufc/85648 2026-04-01T14:57:20Z 2026-01-01T00:00:00Z

Título: Desafios da aplicação da LGPD na gestão documental em serviços públicos de saúde mental: implicações para a proteção de dados sensíveis e a atuação do bibliotecário Autor(es): Mendonça, Victória Isabelle Lopes de Abstract: This final paper aims to analyze the impacts of the General Personal Data Protection Law (LGPD) on document management carried out in public mental health institutions, focusing on procedures aimed at protecting sensitive data and the possible actions of the librarian in this context. Therefore, the methodology used for this research was qualitative and exploratory, as it was based on a bibliographic and documentary survey on the informational practices that influence the way data is treated in the health area, the aspects of the LGPD and the difficulties in its implementation in health environments, the conformity of document management with current legislation and the role of the librarian in this scenario, as well as an analysis of the LGPD itself in order to understand its content. The results demonstrate challenges resulting from the scarcity of specific technical resources, the need for professional qualifications, and the complexity of processing sensitive data. At the same time, they highlight the diverse roles of librarians in managing personal data, based on their competencies, and conclude that the implementation of the LGPD makes it feasible to strengthen document protection in these settings. Despite its limited practical scope, information professionals become strategic players in ensuring compliance with data subjects' rights. Tipo: TCC

2026-01-01T00:00:00Z Barbosa, Rebeca Estevan http://repositorio.ufc.br/handle/riufc/85639 2026-04-01T12:08:52Z 2026-01-01T00:00:00Z

Título: Microtesauros sobre filme de terror Autor(es): Barbosa, Rebeca Estevan Abstract: Documentary Languages (DLS), controlled vocabularies, or thesauri emerged with the great scientific and technological evolution of the 19th century, and their terminologies arose rapidly, demanding closer attention to this subject. Peter Mark Roget was the first to publish the first thesaurus in 1852. From then on, others gradually emerged with the purpose of reflecting terminologies related to specialized or general domains. It is in this sense that we present the results of research whose basic objective is to elaborate a semantic microthesaurus on horror films, based on three main categories: elements, characters, and subgenres. The methodology is a mixed-methods approach (quantitative and qualitative) and exploratory in nature, based on bibliographic and documentary research. Regarding the construction of the thesaurus, it was based on Cervantes' doctoral thesis, "Integrated Methodological Model for Thesaurus Construction" from 2009. The result was a multilingual and multidisciplinary microthesaurus containing 101 terms, 81 of which are descriptors and 20 non-descriptors, organized alphabetically. In conclusion, the elaboration of the microthesaurus focused on horror cinema proved to be a relevant process in the representation, organization, and retrieval of information, also highlighting the importance of library science in the representation of information in various spheres. Tipo: TCC

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