A construção discursiva da noção de amor pelo posicionamento romântico em canções brasileiras na década de 1970

Abstract

In this paper, we analyze the discursive construction of the notion of love in songs composed by the romantic positioning during the 1970s. We have focused on love, universal feeling, whose theme is present in all the positions adopted by Brazilian Popular Music, and which has privileged place in romantic songs. The temporal cut is justified by the historic importance of the period marked by the military dictatorship and by the peak of romantic songs in Brazil. Thus, the corpus is made of songs that had had great success in the media, interpreted by singers of the romantic positioning during the delimited period. We have followed as theoretical orientation the Discourse Analysis, under the focus given by the works developed by Dominique Maingueneau. Given the specificities of our investigation, we have utilized Maingueneau (1997, 2008a, 2008b, 2009), to treat the fundamental concepts in which we have based our research; Costa (2012), to treat the Brazilian literary-musical discourse; and Costa (1998), to analyze the notion of love. From the articulation of these approaches and from the analysis of the investment in the discursive categories – scenography and ethos –developed by Maingueneau (1997, 2008a, 2008b, 2009), we have analyzed the notion of love constructed by the romantic positioning. We have concluded that the notion of love is not unique, but that it characterizes itself by being structured in different forms of narration, in which are verified: the love declaration, the affective conjunction and disjunction, the suffering and the sensuality. The scenography is constructed through the enunciator, validating the notion of love that intends to belong to such positioning and contributing to the construction of a notion that characterizes such feeling as being exacerbated, intense. We have realized that the romantic songs analyzed do not bring, explicitly, topography or chronography. When they do so, they refer to an idyllic place, to home or to the place in which the couples have their romantic meetings. As to the ethical investment, the male enunciator is predominant, singing to his lover, declaring his love. Love presents itself as a possibility of escaping reality, in which one can fully live that feeling and in which the lover is the means to reach such fullness. The notion of love, sensualized and sexualized, is predominant, confirming the romantic image of it, so that it is such notion the one that inhabits the imagination surrounding the feeling of love. Therefore, the romantic songs that represent the 1970s translate an eroticized notion of love that, in line with the juvenile and feminist movements born in the 60s, suggests sexual relation as the means of love fulfillme.