Perfil dos produtores de frutas do Município de Limoeiro do Norte-Ce frente ao novo paradigma de desenvolvimento do setor

Abstract

The main objective of this study is to know the profile of fruit producers of the county of Limoeiro do Norte facing a challenge of developing this activity and to meet local and external demand for fruits. The results incated that the fruit producers are attentive to market indications and are using market practices (product selection, information about competitor etc.), management (cost control, getting price information) appropriate and modern technologies (utilization of water saving irrigation methods, water fertilization, soil fertilization and to put forth leaves) which present suitable profile for competitive market.